How We Innovate
A structured approach transforms ideas into capabilities that deliver measurable value for customers and partners.
Fluent Innovation Principles
Identify Opportunities
We listen to customers, partners, and market trends to identify high-value problems worth solving.
Experiment Rapidly
We build proof-of-concepts, test hypotheses, and iterate quickly based on real-world feedback.
Co-Create with Customers
Early adopters help shape solutions, ensuring we build what truly matters.
Measure Value
We track KPIs and customer outcomes to validate that experiments deliver real business impact.
Scale What Works
Successful experiments graduate to beta and GA, becoming part of the Fluent platform.
Continuous Evolution
Even after launch, we continue iterating based on customer feedback and emerging technologies.
How Do We Create Value for Our Customers?
We follow a structured approach to transform experiments into capabilities that deliver real value
How do we progress from experiments to general availability capabilities that truly add value for our customers and partners?
We follow a simple structure to learn, inform our efforts and investments, and prioritize based on the value we can deliver.
Fluent Connect
From Experiment to Enterprise Integration
See Innovation in Action
Explore our current experiments and see how we're building the future of order management.